What keeps users from installing an app and how can developers change their minds? A lack of installs prevents these apps from reaching the top of their categories and gaining popularity. The simplest thing for a developer to do is to change the graphics on the app page to garner more attention from users. Users search for a solution to their problem by exploring all possible options. Screenshots and videos are what is most likely to hook them. The main thing is to sell happiness by showing the user what your app has to offer. This could be interesting puzzles in a game, safely transferring money, or beautiful photos. These show the product's features and give users an idea of what the app will look like on their devices' screens. This way, users know in advance what they can expect from the app. Portrait screenshots in App Store are larger than Google Play Store images. These are great for games and apps with a landscape screen orientation (widescreen). Landscape screenshots are also great for presenting a call to action in a large font that will be easy to read on the search results page. You can make text in landscape screenshots larger to make it easier to read on the search results page. Search results pageĪpple app store screenshots on ios are very small in the search result, but Apple’s increased them in 2020! If you add text to them, insert 2-3 words written in large font or merge screenshots. It's easier to show details on landscape screenshots, but the search results page displays only one screenshot. So you'll have to choose one main feature to showcase or use a video. In Google Play, the search results don't feature any screenshots at all. How to Make Outstanding Screenshots for App Store What Are the Apple App Store Screenshot Requirements? You'll need to focus on the icon and title instead. #App store screenshot psd template how to You can add up to 10 portrait and landscape Apple app store screenshots. You can also add an App Preview video that will be displayed both in search results and on the app page. If you don't have one, App Store required screenshots are the first three portrait screenshots or one landscape screenshot from the app page.Īs per the app store screenshot requirements, the pictures must be in PNG (no alpha) or JPEG format. See the app store screenshot sizes below. You can find more details in App Store Connect documentation. If you're making iPad screenshots, keep in mind that the iPad Pro 2nd generation should have a Home button, while the iPad Pro 3rd generation does not. Keep good track of app store screenshot size whenever you are making new screenshots. Videos can be 15 to 30 seconds long in MOV, M4V, or MP4. Apple requires videos to show the app's UI/UX features or gameplay, not marketing materials like "Download now". Not doing so may result in the moderator rejecting the app.īoth portrait and landscape videos are permitted.
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